The Story of Onam  and the Significance of Gold Jewelry

The Story Of Onam And The Significance Of Gold Jewelry

The festival of Onam is rich in historical and cultural significance, and we at Bhindi Jewelers are pleased to provide a vast selection of 22k gold jewelry to adorn yourself with during this age-old celebration.

Gold jewelry, specifically jewelry with high concentrations of gold, such as 22k, is highly regarded in many Hindu traditions. It is particularly important during festivals and celebrations, of which Onam is a prime example. Bhindi Jewelers proudly caters to a broad audience, including the Hindu community, by providing exquisitely crafted, high-quality 22k and 18k gold jewelry perfect for every celebration.

 

The History of Onam

Onam has been celebrated in the Indian state of Kerala for centuries. It is a harvesting festival observed by the Malayalis in the first calendar month, paying tribute to the legend of King Mahabali. This magnificent festival is celebrated for ten days across several communities. Onam is marked by carnivals, dances, boat races, folk songs, and elaborate floral decorations.

The story of Mahabali, the demon king, is central to the festival. Tradition says that Mahabali was a demon known for being generous and kind. Vishnu approached the demon king disguised as a dwarf asking for a plot of land, which Mahabali granted him. Mahabali even offered his head. Impressed by the demon king’s devotion to kindness, Vishnu granted Mahabali the power to revisit the land and his kingdom yearly. This return is celebrated during Onam.

Gold Jewelry and Onam

In much of Hindu culture, gold jewelry holds immense significance. In many communities, it is believed that gold purifies everything it touches and that purchasing gold jewelry can bring prosperity and good health. As it pertains to Onam, in particular, gold's warm yellow hue is said to represent the harvest.

Throughout the festival, gold jewelry is bought and gifted with incredible frequency. Elders greet the children with gold coins, and women adorn themselves with elaborate gold jewelry. The purchase of gold jewelry during Onam is believed to mark new beginnings.

 

Our Gold Jewelry Selection

It is our joy to provide high-quality gold jewelry to our customers who celebrate the storied festival of Onam, allowing them to express themselves, their beliefs, their passions, and their personality fully. Our selection of 22k and 18k gold jewelry is unparalleled in beauty and shine.

These pieces are forged of precious metals as close to pure gold as they can be while still allowing the pieces to retain their shape and resist damage. Aside from being dazzlingly beautiful, with their warm and inviting hue, these pieces can symbolize wealth and prosperity during the Onam celebrations.

Shop Gold Jewelry at Bhindi Jewelers

Since our company’s inception in 1975, it has been our supreme honor to provide our communities with top-tier jewelry from our Bhindi Jewelers showrooms that is both aesthetically stunning and sentimentally significant. Each of our Georgia and California jewelry stores are stocked with immaculate selections of gold jewelry to satisfy a wide range of aesthetic preferences and needs.

Our amiable and expert staff would be more than happy to assist you in finding the perfect piece for you. Book an appointment today for a personalized consultation with one of our team members or browse our inventory online.